rst five games. ... With a hook shot inside late in the third quarter, Randol

Tiger Woods?and Bridgestone formalized a relationship Thursday, as the brand announced it has signed the former world No. 1 to a multi-year deal to promote its golf balls.Woods, who turns 41 at the end of the month, will be featured in all advertising for the brand, including print and television ads. Hell also be on packaging and point-of-purchase displays.Financial terms were not disclosed.Finding the right golf ball is extremely important, Woods said in a statement. Its an essential part of my equipment.Woods has been evaluating new deals by having products sent to him, but he hasnt interacted much with the brands.Thats exactly what happened with Bridgestone.We supplied him with product, but we had no communication with him and didnt have any way to help influence his decision, said Corey Consuegra, director of marketing for Bridgestone Golf.In the end, Woods picked the Bridgestone Tour B-330s ball and put it in play at the Hero World Challenge a few weeks ago in the Bahamas.Tiger did a lot of testing, but this is the one that came out to his liking, said his agent, Mark Steinberg. It was always about finding out what was best for him and what he liked best before putting together the structure of a deal.The Bridgestone ball is the third brand that Tiger has used since turning pro in 1996. He used Titleist balls in the beginning of his career until 2000, when he switched to Nike. Woods will continue to be a Nike ambassador, as he has been for the past 20 years, but the company decided in the fall not to manufacture golf equipment anymore.While the golf ball market is flat like the rest of the golf industry, Consuegra said Tigers decision helps validate the credibility of the brand, whose most notable spokespeople include?Matt Kuchar, Brandt Snedeker and Fred Couples.Bridgestone is the third-most popular golf ball in the business behind Titleist and Callaway, according to industry tracking firm Golf DataTech.While the pie might not be growing, we think we can take pieces of the pie from others, and Tiger joining us is key to that plan, Consuegra said.There is one new potential challenger in the game. In the past couple of months, Costco started selling golf balls for $30 for two dozen ($1.25 a ball). The companys website shows that the balls have sold out and are getting restocked later in the month.?The Tour B-S330 sells for $45 a dozen ($3.75 a ball), which is in line with other higher-end balls.As for the other clubs, Steinberg said Tiger was still testing and no decisions had been made. At the Hero World Challenge, Woods used TaylorMade woods (driver, 3-wood, 5-wood) and a set of Nike irons he had played with in the past.There was initial buzz that Woods could be an endorser for Bob Parsons PXG brand, but that thought took a hit when Parsons told Golf Digest?he thought Woods game wasnt what it once was.We never discussed a deal with Tiger, but I assume after that comment, our odds got slimmer, Parsons told ESPN.com.Ilkay Gundogan Manchester City Jersey . Thousands of Southern California fans enveloped the Trojans to celebrate an improbable win secured by an interim coach, an inconsistent kicker and a thin defence that wouldnt break. Vincent Kompany Jersey . Shot outdoors against the stunning backdrop of Banff, Alta., the networks 30-minute original production airs tonight at 8pm et/5pm pt on TSN2. The four All-Star teams will play for $100,000 in prize money during TSNs annual skins game, airing live this weekend on TSN from The Fenlands Banff Recreation Centre. http://www.authenticmanchestercityshop.com/Customized/ . The Canadian squad, skipped by Jennifer Jones of Winnipeg, got on the board first with two in the second end, and followed that with two more apiece in the fourth and sixth ends. Fernandinho Jersey . Still, Brewers manager Ron Roenicke thought taking him out before the fifth inning was an unusual move. "Im looking up at the board and hes got two hits given up and one run, and Im taking him out after the fourth inning," Roenicke said. Phil Foden Manchester City Jersey . Belfort (24-10) needed just 77 seconds to down Henderson in the headlining bout of Saturdays "UFC Fight Night: Belfort vs. Henderson" event at Goiania Arena in Goiania, Brazil. The fight served as a rematch of the pairs 2006 meeting, which Henderson won by decision.MEMPHIS, Tenn. -- It took an extra five minutes for the Memphis Grizzlies and New Orleans Pelicans to finally figure out which team would finally play well enough to win.The Grizzlies outscored the Pelicans 14-8 in the overtime to eventually grab an 89-83 victory over the still-winless Pelicans on Wednesday night.Boy, that was ugly, but Ill take it, Memphis coach David Fizdale said.JaMychal Green scored 21 points and Mike Conley added 20 for the Grizzlies. James Ennis had 16 points and 10 rebounds, while Zach Randolph finished with 10 points and 11 rebounds, part of the Grizzlies outrebounding the Pelicans 52-43.Lance Stephenson led New Orleans with 21 points and six assists, while Langston Galloway and rookie Buddy Hield had 18 points each. Anthony Davis, the leagues second-leading scorer, was limited to 10 points, connecting on only 3 of 13 shots as New Orleans lost its fifth straight.I think Lance really found his shot, and he let the game come to him, Pelicans coach Alvin Gentry said of Stephenson, who carried New Orleans in the first half. I think he shot the ball well.The game was tied 75-75 at the end of regulation as Davis last-second 26-footer banked off the backboard and then hit the rim before bouncing harmlessly away as the horn sounded. Green had tied the game for Memphis at 75 with 1:35 left on a 3-pointer.The game was sloppy with New Orleans committing 22 turnovers, while Memphis had 20. The Pelicans shot 37 percent from the field, and Memphis managed a mere 35 percent.Davis wasnt the only one who struggled from the field. Marc Gasol was 3 of 18, scoring only eight points for Memphis, but he connected on a 3-pointer in overtime that extended the Grizzlies leadd to 84-76.ddddddddddddI think we gave them a run, but there were a couple of 50-50 balls that we just didnt come up with, Gentry said.TIP-INSPelicans: Stephenson, who played in 26 games for the Grizzlies last season, received a mixed reaction when he entered the game in the first quarter. ... Davis entered the game averaging 37 points. He was limited to six points in the first half, taking only five shots.Grizzlies: G Tony Allen, who missed the first three games of the season with a sore right knee, got his first start. That meant the fourth different starting lineup in Memphis first five games. ... With a hook shot inside late in the third quarter, Randolph passed Pau Gasol (3,324) as the all-time leader in Grizzlies field goals.HIELDS IMPROVEMENTHield, the sixth overall pick in last summers draft, recorded his second straight game in double figures. He had 10 points in Tuesdays loss to Milwaukee. There were blankets of what I think we are going to be able to see, Gentry said. As for Hield, he said: Just staying confident in who I am. I know its going to come around.BENCH BOOSTThe Pelicans starters managed only 19 points, 10 from Davis. Part of that was Gentry getting strong play from his reserves early. Stephenson played just short of 45 minutes, Omer Asik recorded 35 minutes in grabbing 11 rebounds, while Galloway and Hield each played 30-plus minutes.UP NEXTPelicans: Return home Friday looking for their first win of the season against the Phoenix Suns.Grizzlies: Continue a four-game home stand on Friday night against the Los Angeles Clippers. ' ' '